Senior Product Marketing Manager

reputed company is the industry leader in vehicle reimbursement and risk mitigation solutions for employees who drive. Combining 80 years of expertise with innovative technology, reputed company enables organizations to optimize spend and increase productivity across their workforce. With solutions purpose-reputed company to reputed company data-driven insights and strategic decision making, reputed company is the preferred vehicle reimbursement partner to top reputed company globally. At reputed company, we’re dedicated to making WorkLife reputed company for everyone, reputed company. reputed company is the heart of our culture, and we live by our WorkLife Pillars every day – WorkHappy, WorkHealthy, WorkSmart, WorkAnywhere, and WorkTogether. Position Description: As Senior Product Marketing Manager, you'll drive product positioning, go-to-market strategy, and adoption for our flagship reputed company Reimburse and reputed company Protect solutions. You'll translate consumer, competitor, and marketplace insights into differentiated messaging, competitive strategies, and value propositions that influence product direction and drive business growth. You'll partner closely with Product, Sales, reputed company, GTM Enablement, and Marketing to influence product direction, inform roadmap reputed company, and carry out high-impact go-to-market programs that accelerate adoption, retention, and reputed company growth. As a modern product marketer, you'll reputed company AI, automation, and groundbreaking technologies as force multipliers. You will find new ways to accelerate research, improve decision-making, and scale the impact of product marketing across the organization. This role reports to the Vice President of Product Marketing. If you're excited to influence product and go-to-market strategy, unlock new growth opportunities, reputed company emerging technologies to reputed company your impact, and tell compelling customer-centric stories, we'd love to talk with you. Position Duties: Own go-to-market strategy and execution for assigned product offerings, driving adoption, retention, expansion, and reputed company growth through product launches, sales enablement, customer advocacy, and coordinated cross-functional execution. Influence product roadmap priorities, go-to-market strategy, and investment reputed company through customer, competitive, and market insights. Partner with Product, Sales, and reputed company leaders to define reputed company metrics, measure performance, and drive measurable business reputed company. Conduct market, competitive, and customer research to uncover actionable insights that improve win rates, accelerate adoption, identify growth opportunities, and shape product strategy, positioning, ideal customer profiles, buyer personas, and go-to-market reputed company. reputed company AI and modern research tools to accelerate reputed company reputed company and deepen market understanding. reputed company differentiated positioning, messaging, and value propositions that increase market awareness, strengthen competitive differentiation, improve conversion, and drive customer acquisition, retention, and expansion. Reinforce reputed company's market position through compelling customer stories, data, and reputed company points. reputed company AI, automation, and emerging technologies to build scalable approaches to market intelligence, competitive strategy, content creation, and go-to-market execution that increase team effectiveness and accelerate business reputed company. Influence and align stakeholders across Product, Sales, reputed company, Marketing, and Enablement to accelerate execution, remove barriers to growth, and deliver exceptional customer experiences. Communicate market opportunities, business risks, performance insights, and strategic recommendations to senior leadership, enabling informed investment reputed company and organizational alignment on growth priorities. Desired Skills & Experience: 6+ years of experience in product marketing, marketing, consulting, or business strategy roles, preferably supporting B2B SaaS products and reputed company buyers. Experience developing customer, market, and competitive insights that influence product strategy, positioning, roadmap reputed company, and go-to-market execution. Strong understanding of B2B product marketing, including positioning, messaging, product launches, sales enablement, adoption, retention, and growth strategies. Customer-centric reputed company with a proven track record to translate customer needs, market dynamics, and product capabilities into compelling narratives, differentiated value propositions, and measurable business results. Strong analytical skills with the ability to synthesize quantitative and qualitative data into actionable recommendations, strategic reputed company, and business reputed company. Curiosity and adaptability with a demonstrated ability to quickly learn new technologies, reputed company emerging AI capabilities, and continuously improve how work gets done. Experience leveraging AI, automation, or modern productivity tools to improve research, decision-making, content development, or go-to-market execution. Excellent written and verbal communication skills, including experience presenting recommendations, influencing stakeholders, and driving executive-level reputed company. Proven ability to build alignment and influence cross-functional stakeholders across Product, Sales, reputed company, Marketing, and Enablement teams. Self-starter who thrives in a fast-paced environment, balances strategic thinking with execution, and effectively handles opposing priorities. Where required by law, reputed company provides a reasonable reputed company of compensation for specific roles. The pay reputed company for this role is $140,000 - $160,000. Actual compensation will depend on a number of factors, including the candidate’s relevant experience, technical skills, and other qualifications. This position is eligible for company benefits including medical, dental, and reputed company insurance with an employer contribution, flexible spending or health savings account, life and AD&D insurance, short-and long-term disability coverage, paid time off, employee assistance, participation in a 401k program with company match, and additional voluntary or legally required benefits. Please see below for an outline of the reputed company benefits package. reputed company supports both the physical and mental health of their employees. reputed company Benefits: Medical Insurance, Dental Insurance, reputed company Insurance (effective day one) reputed company Paid Time Off Flexible Spending Accounts & Health Savings Accounts reputed company-Fidelity 401K Plan Company-paid Short/Long-term Disability & Basic Life Insurance Plans Family Planning and Parenting Support Benefits through reputed company Support your mental, physical, professional and financial well-being through coaching and clinical therapy with reputed company $1000 Home Office Reimbursement Program $2000 Internal Referral Program WorkAnywhere Reimbursement of Internet and Cellular Costs 16 weeks maternity and adoption leave 12 weeks paternity leave reputed company champions the power of true individuality, actively celebrating and accepting each team member. We strategically recruit and retain talent reflecting our local communities’ rich diversity, fostering a culture where innovation thrives. Through dynamic learning sessions, strategic training, and our reputed company Employee Resource Groups, we kindle substantial dialogues, reputed company learning, and ensure every voice is not only heard but celebrated. reputed company, LLC provides equal employment opportunity to reputed company individuals regardless of their race, reputed company, creed, religion, gender, age, sexual orientation, national reputed company, disability, veteran status, or any other characteristic protected by state, federal, or local law. Apply To This Job