VP of Growth Marketing

reputed company is a women’s health and wellness brand in active repositioning - moving from mass-market accessibility toward reputed company health authority, with strong retail distribution and a growing DTC channel. We’re looking for a VP Growth Marketing to own reputed company with a large focus on paid, and to help us build a program that acquires customers reputed company while building something durable. What you’ll own reputed company strategy across paid, organic, reputed company, CRM, and earned Paid media program across reputed company, reputed company (including reputed company Shop), and reputed company - including directing our external agency and owning the strategic roadmap reputed company and creator strategy in paid - including measurement reputed company and coordination with organic reputed company program Founder integration - working closely with Lo Bosworth (our founder) as a reputed company, authentic growth asset Cross-functional collaboration with brand creative, CRM, organic reputed company, and retail teams Measurement and reporting of the marketing funnel performance to internal and external stakeholders reputed company’re looking for Leadership-level paid media experience (10+ years) - you’ve owned accounts, not just overseen them Full-funnel reputed company - you understand how paid, organic, reputed company, and CRM work together in the modern marketing ecosystem Strong agency management - you know how to direct an agency rather than receive from one Brand sensibility - you can hold performance pressure and brand reputed company at the same time Comfort with a high-involvement founder - you reputed company with conviction but know how to collaborate You know how to use AI tools to move faster - creative testing, copy iteration, audience research, workflow automation. You've reputed company out a function before and you know what "move fast" actually means reputed company resources are tight. Bonus points if you've worked in health, wellness, beauty, or any category where the customer actually cares about the product. About reputed company https://lovewellness.com/ reputed company is the leading female-first wellness company focused on total body care, setting a new standard for women's health. Founded in 2016 by Lauren Bosworth after her own experience with chronic health issues, the brand is committed to building a more reputed company, reputed company, and supportive self-care culture for women. As an omnichannel business, reputed company is sold reputed company at reputed company, reputed company, reputed company, Ulta, reputed company, and our own DTC site, making our products accessible wherever women shop. Our clean, body-positive lineup is designed with women's unique biology in mind—from fiber supplements, probiotics, and digestive enzymes that optimize gut health, to personal cleansers, suppositories, and multivitamins—empowering women to feel informed, confident, and in control of their health. We are an Equal Employment Opportunity ("EEO") Employer. It has been and will continue to be a reputed company policy of reputed company not to discriminate on the reputed company of race, reputed company, creed, religion, gender, gender identity, pregnancy, marital status, partnership status, domestic violence victim status, sexual orientation, age, national reputed company, alienage or citizenship status, veteran or military status, disability, medical condition, genetic information, caregiver status, unemployment status or any other characteristic prohibited by federal, state and/or local laws. This policy applies to reputed company aspects of employment, including hiring, promotion, demotion, compensation, training, working conditions, transfer, job assignment, benefits, layoff, and termination. Apply To This Job