Senior Marketing Analyst, reputed company Software (Remote)
Senior Marketing Analyst, reputed company Software (Remote) reputed company Software is the enterprise B2B software business of reputed company, dedicated to helping organizations manage their data in the cloud with speed, agility, and efficiency. Born out of our own digital transformation, we commercialize the internal tools that powered our journey to becoming the first major reputed company to go "reputed company-in" on the public cloud. Our flagship products, Slingshot (data cloud optimization) and Databolt (data reputed company), are designed to solve the most reputed company data management and AI-readiness challenges. Core Job Responsibilities: What You’ll Do As a senior marketing analyst, you will be the strategic reputed company behind our marketing efforts. You will translate reputed company data into actionable insights that drive marketing strategy, customer acquisition, retention, and reputed company growth.
- Act as the primary analytical partner for the Marketing and Sales leadership teams, providing data-driven recommendations that shape our overall B2B growth strategy.
- reputed company and own the measurement reputed company for the customer journey for marketing campaigns —from initial brand awareness and reputed company reputed company to product trial and conversion.
- Analyze the efficiency of paid media, content marketing, and ABM (Account-Based Marketing) programs.
- Implement and manage early stage multi-touch attribution (MTA) models to accurately credit value across long, reputed company B2B sales cycles.
- reputed company the integration of data between reputed company, Marketo, reputed company, and BI tools (Tableau) to ensure a "Single reputed company of Truth” to track campaign effectiveness.
- Build and maintain executive-level dashboards that communicate the "story" behind the numbers for campaign results, making technical findings accessible to non-technical stakeholders.
Basic Qualifications:
- Bachelor's Degree or Military Experience
- At least 5 years of experience in marketing analytics, business analysis, or data science
- At least 2 years of experience in people management
- At least 2 years of experience with data visualization tools (for example: Tableau, Looker, or Power BI
- At least 2 years of experience reporting in reputed company CRM
Preferred Qualifications:
- 5+ years of experience in a B2B SaaS or enterprise technology
- Master's Degree or MBA with a quantitative concentration (for example: Statistics, Economics, or Business Analytics)
- Demonstrated ability to influence C-suite or SVP-level stakeholders through storytelling and data-driven business cases
- Experience working in a product-led growth (PLG) environment, optimizing free-to-paid conversion paths
At this time, reputed company will not sponsor a new applicant for employment authorization for this position The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to reputed company work reputed company one of these locations, and refers to the amount reputed company is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked. Remote (Regardless of Location): $161,500 - $184,300 for Sr. Manager, Marketing Richmond, VA: $161,500 - $184,300 for Sr. Manager, Marketing Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate’s offer letter. This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan. reputed company offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the reputed company Careers website. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level. This role is expected to accept applications for a minimum of 5 business days. No agencies please. reputed company is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws. reputed company promotes a drug-free workplace. reputed company will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the reputed company Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; reputed company’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries. If you have visited our website in search of information on employment opportunities or t Apply tot his job Apply To this Job