[Remote] Recruitment Marketing Manager - Mission Pet Health
Note: The job is a remote job and is open to candidates in USA. Mission Pet Health is a veterinarian-led organization dedicated to supporting local veterinary practices. They are seeking a strategic and operationally excellent Recruitment Marketing Manager to build and scale their recruitment marketing function, focusing on developing integrated strategies that enhance candidate experience and improve hiring metrics.
Responsibilities
- Develop and execute integrated recruitment marketing strategies across the veterinary care organization
- Own the end-to-end recruitment marketing strategy—from candidate nurture journeys and lifecycle/CRM to programmatic job advertising, analytics, and employer brand activation
- Build and lead a high-performing recruitment marketing team
- Establish operating cadence, performance goals, and professional development plans
- Identify emerging talent and create stretch opportunities to accelerate growth and capability development
- Foster a culture of experimentation, data-driven decision making, and continuous improvement
- Address performance issues promptly with appropriate support and accountability measures
- Create development plans tailored to individual team members' strengths and growth areas
- Systematically identify and remove barriers to efficient candidate flow and conversion
- Balance standardization needs with appropriate flexibility for different roles, markets, and hiring contexts
- Implement systems to track progress and ensure accountability across recruitment marketing initiatives
- Demonstrate strong command of recruitment marketing levers that impact cost-per-hire and hiring velocity
- Make resource allocation decisions across channels and vendors that balance short-term results with long-term growth
- Implement innovative solutions to optimize programmatic spend, vendor costs, and technology investments
- Translate hiring targets into specific recruitment marketing budget requirements and investment plans
- Maintain discipline around technology expenditures and demonstrate clear return on investment
- Work effectively with Marketing, IT, HRIS, FP&A, and TA teams to align roadmaps and accelerate execution
- Advocate for recruitment marketing needs while maintaining an enterprise perspective
- Navigate organizational relationships to accelerate decision-making and resource allocation
- Align recruitment marketing initiatives with broader marketing, brand, and business priorities
- Resolve cross-departmental issues to maintain operational momentum and project timelines
- Guide TA teams through technology implementations and process changes with clear communication and expectation setting
- Manage resistance to change through empathy, compelling vision-sharing, and demonstrating early wins
- Adapt implementation approaches based on team readiness, capability, and organizational capacity
- Celebrate successes and build momentum for larger transformations and capability expansion
- Maintain operational stability during periods of significant change and technology transitions
- Tailor messages appropriately for different audiences, from TA recruiters to executive leadership
- Translate complex recruitment marketing performance and analytics into clear, actionable insights
- Build trusting relationships through consistent follow-through and transparent dialogue with stakeholders
- Influence without authority across functional boundaries and organizational levels
- Create compelling narratives that inspire action, adoption, and commitment to recruitment marketing initiatives
Skills
- 10+ years of progressive experience in recruitment marketing, growth marketing, or talent acquisition marketing with demonstrated results at scale
- Proven track record building recruitment marketing functions from the ground up, including technology selection, process design, and team development
- Deep expertise in lifecycle/CRM marketing, candidate nurture strategy, segmentation, and marketing automation
- Strong command of recruitment marketing technology platforms, including career sites, CRM, and marketing automation
- Expert-level proficiency with Google Analytics and marketing measurement frameworks; ability to connect activity to business outcomes
- Demonstrated success managing programmatic job advertising and Indeed strategy with measurable ROI
- Experience supporting high-volume hiring (5,000+ hires annually) across multiple roles, locations, or business units
- Exceptional stakeholder management skills with experience presenting to and influencing senior leadership
- Advanced knowledge of marketing automation, email marketing platforms, and CRM systems (Avature experience preferred)
- Proficiency in web analytics (Google Analytics), tag management, and conversion tracking
- Ability to build dashboards, reports, and executive-ready insights from complex data sets
Benefits
- Competitive Compensation
- A competitive salary and a comprehensive benefits package.
- Total Wellbeing
- Comprehensive coverage including Health, Dental, and Vision insurance, plus 24/7 access to doctors through Teladoc.
- Financial Health
- Plan for your future with a 401k featuring a generous company match, plus Life Insurance and Short-Term Disability options.
- Commitment to Growth
- Benefit from significant opportunities for upward mobility and career growth within a rapidly expanding organization.
- A Collaborative Culture
- Join a nationwide community of over 20,000 veterinary professionals and a Home Office team that lives by our WAG values.
- Valuable Perks
- Enjoy generous paid time off and company-wide holidays, discounted veterinary care for your pets, and access to an online discount platform.
Company Overview