Experienced Customer Marketing Manager – AI-Driven Customer Growth and Advocacy

As a Customer Marketing Manager at arenaflex, you will play a pivotal role in driving customer growth, advocacy, and retention across our global customer base. With a strong focus on AI-driven marketing, you will leverage arenaflex's cutting-edge technology to develop and execute targeted campaigns that resonate with our customers and drive business results.

About arenaflex

arenaflex is a SaaS-based Vendor and Contract Management Platform that uses Agentic AI to radically reduce costs, eliminate risk, and make Procurement, Legal, and Finance teams more productive in compliance-first mid-market organisations. Since 2015, arenaflex has consistently achieved significant, profitable growth year over year with long-term customers such as Crocs, The Telegraph, and Autotrader.

Why This Role Exists

arenaflex has just launched the contract, vendor, and third-party risk management industry's first AI agents, under our AI layer LuminIQ. Our Lumin Agents sit inside our platform and take busy-work off our customers' hands, saving money, lowering risk, and speeding up every task. arenaflex is on the bleeding edge of Agentic AI, and you'll be responsible for getting our customers using LuminIQ. Demand is strong and growing, but each customer is at a different point on their journey. Your job is to guide every account to full value alongside the Account Management team.

Key Responsibilities

* Directly responsible for Product Adoption and account growth across our existing customers, working alongside our product, customer success, and account director teams.

• Technically savvy in discussing the arenaflex platform and how it works, while translating this into value messaging for our customers.
• Own customer advocacy for the business and share our customers' stories to help create loyal customer evangelists.
• Responsible for bringing our customers together in person and virtually.
• Create and distribute targeted communications to our customer audience via relevant channels.
• Own the customer webinar programme and coordinate internal resources as required to ensure a consistent, educational, and commercially-focused series of digital events.
• Work closely with our Events team to deliver impactful in-person customer events from small-scale (round-tables, dinners) through to larger workshop/conference-style events.
• Support the Account Director Team with packaged campaigns to drive expansion with our customer base.
• Develop and manage a digital Newsletter for customers to keep them up to date with the latest company and product developments, as well as sharing other customer stories.
• Demonstrate an appetite for testing and adopting new technologies, including AI, to maximise your potential output.
• Have Net Revenue Retention (NRR) as your 'North Star' metric, collaborating with the rest of the business to drive customer growth.

Requirements

Traits (must-have)

* Natural curiosity: You keep asking “why?” until the answer is clear.

• Self-starter: You take ownership of your workload, manage your time effectively, and consistently meet deadlines without close supervision.
• Growth mindset: You test ideas quickly and learn from data.
• Team player: You build trust with Product, Sales, CS, RevOps, and the wider business.
• Tech-savvy: You enjoy using AI tools to work faster.

Skills (must-have)

* Relevant experience in SaaS, marketing, customer marketing, or customer success.

• Experience creating valuable content—emails, articles, decks, video scripts.
• Comfortable with HubSpot (or similar) and basic data dashboards.
• Confident presenter—can run webinars and training sessions.
• Able to map customer problems to product value and tell that story.

Nice to have

* Knowledge of procurement / contract-management buyers.

• Previous experience building/managing a customer community.

What We Offer

* 100% remote working: live anywhere in the UK, no offices and no commute.

• Generous annual leave allowance.
• Comprehensive benefits package including:

+ Private health cover. + Company pension scheme. + Life Assurance. + Group Income Protection.

• Learning & Development opportunities for lifelong learners.
• Technology: we provide everything you need to do your best work.
• arenaflex for Good: Match funding to support non-profit organisations in your local community.
• arenaflex retreats.

Company Culture

We live by our company vision and values. If these ring true to you, then we’d like to talk to you. arenaflex offers a diverse and multicultural working environment, currently spanning 15 countries. We respect each other’s differences and welcome candidates from all backgrounds.

How to Apply

If you're passionate about customer marketing and AI-driven growth, we'd love to hear from you. Please submit your application through the link below. Apply To this Job Apply for this job