Experienced Senior Customer Marketing Manager – Customer Advocacy & Growth
At arenaflex, we're revolutionizing the way businesses buy and sell software, services, and tools. With a $2.2 billion valuation and $370 million in funding from top investors, we're on a mission to transform procurement and make it simple, consumer-grade, and accessible to all. Our customers, including OpenAI, Snowflake, Anthropic, Coinbase, and Prudential, rely on us to manage billions of dollars in spend. Now, we're looking for a strategic, creative, and execution-oriented Senior Customer Marketing Manager to join our Corporate Marketing team in San Francisco.
About arenaflex
arenaflex is a world-class team coming from category-defining companies like Airbnb, Meta, Stripe, Salesforce, Apple, and Google. We're focused on developing cutting-edge technology, expanding into new global markets, and driving incredible value for our customers. Our innovative procurement platform provides a simple, consumer-grade user experience, making it easy for businesses to buy and sell software, services, and tools. With a $50B+ TAM space and a growing customer base, we're poised for continued growth and success.
Your Role
As a Senior Customer Marketing Manager at arenaflex, you'll lead how we tell our customer stories across written content, video, speaking programs, integrated campaigns, and more. You'll work cross-functionally to embed customer proof across the funnel, own our reference and referral engines, and make arenaflex's customers the face of our brand. This is a high-impact, highly visible role for someone who thrives in a fast-paced environment and knows how to turn customer success into strategic advantage.
Key Responsibilities
* Create compelling customer stories, videos, and ROI case studies that demonstrate arenaflex's impact. Ensure every story is results-oriented, showcasing real ROI and business outcomes.
* Own the customer speaker program across Zip Forward, Executive Summits, webinars, trade shows, and partner events
* Build and maintain a central database of customer advocates, stories, and speaker assets
* Build and manage a robust customer reference program in partnership with sales and customer success
* Launch and lead arenaflex's first-ever customer referral program
* Identify and secure top customers to feature in major product launches and integrated marketing campaigns
* Partner with content, performance, and lifecycle marketing to showcase customer proof across the buyer journey
* Collaborate with brand and creative teams to feature customers prominently in design, advertising, and OOH
* Work with the Community team to support the Customer Advisory Board and broader community programs
What You Bring
* 5–8+ years of experience in customer marketing, advocacy, or related B2B SaaS marketing roles
* Proven success developing and scaling customer programs that drive both brand impact and revenue
* Experience managing customer speaker programs across events and channels
* Strong storytelling skills with a focus on business outcomes and ROI
* Cross-functional collaboration skills across sales, customer success, creative, and marketing teams
* A builder mindset with the ability to drive strategy and execute with precision
* Deep understanding of the customer journey and how advocacy fuels growth
* Ability to thrive in a fast-paced, high-growth environment
Perks & Benefits
At arenaflex, we're committed to providing our employees with everything they need to do their best work. Some of the perks and benefits we offer include:
* Start-up equity
* Full health, vision & dental coverage
* Catered lunches & dinners for SF employees
* Commuter benefit
* Team building events & happy hours
* Flexible PTO
* Apple equipment plus home office budget
* 401k plan
Why Join arenaflex?
We're looking to hire Zipsters and that means hiring people who take ownership, communicate openly, have an underdog mindset, and are excited to increase the pace of innovation for every business in the world. We encourage all candidates to apply even if your experience doesn't exactly match up to our job description. We are committed to building a diverse and inclusive workspace where everyone (regardless of age, religion, ethnicity, gender, sexual orientation, and more) feels like they belong. We look forward to hearing from you!
Salary Range
The salary range for this role is $145,000 - $170,000. The salary for this position is determined based on a variety of job-related factors that may include location, relevant experience, education, or particular skills and expertise.
Apply Now
If you're a motivated and experienced Senior Customer Marketing Manager looking for a new challenge, we encourage you to apply to this exciting opportunity. Don't miss out on the chance to join a world-class team and be a part of arenaflex's mission to transform procurement and make it simple, consumer-grade, and accessible to all.
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Join arenaflex's Corporate Marketing Team
As a Senior Customer Marketing Manager, you'll play a critical role in driving customer advocacy and growth at arenaflex. If you're passionate about customer marketing and have a proven track record of success, we encourage you to apply to this exciting opportunity.
Apply now and take the first step towards joining a world-class team and being a part of arenaflex's mission to transform procurement and make it simple, consumer-grade, and accessible to all.
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