Experienced Lead Customer Engagement Analyst – Digital Marketing Analysis

At arenaflex, we're dedicated to putting health first for our teammates, customers, and company. As a leading health and well-being company, we're committed to delivering innovative solutions that make a meaningful difference in people's lives. We're seeking an experienced Lead Customer Engagement Analyst to join our Consumer Insights and Analytics organization, working remotely from anywhere in the US or Arlington, VA. As a key member of our team, you'll play a critical role in improving the prioritization, efficiency, and impact of member-facing communications across marketing, operational, and regulatory communications. You'll have an immediate impact on driving efficiency and effectiveness across the delivery of over $1 billion in annual discretionary, operational, and regulatory communications to arenaflex's customers, members, and patients.

About arenaflex

arenaflex Inc. (NYSE: arenaflex) is a leading health and well-being company committed to putting health first for our teammates, customers, and company. Through our arenaflex insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.

Key Role Functions

As a Lead Customer Engagement Analyst, you'll be responsible for:

• Assessing business cases of new campaigns and strategies to ensure they align with arenaflex's goals and objectives
• Deaveraging data to identify segments of opportunity and develop recommendations for improvement
• Working closely with teams of data scientists to monitor test vs. control performance of campaigns and identify areas for optimization
• Respectfully challenging campaigns or strategies that don't have sufficient business or customer value
• Developing recommendations about which campaigns to scale up or wind down
• Identifying bigger picture insights and thematic opportunities based on observing performance across a portfolio of campaigns
• Presenting analysis and recommendations to senior audiences as part of the Measurement Council and Marketing Monthly Business Review

Essential Qualifications

To be successful in this role, you'll need:

• A Bachelor's degree in a related field (e.g., marketing, business analytics, statistics)
• 3+ years of experience in marketing or business analytics, with a focus on customer engagement and analysis
• 2+ years of consulting experience, with a proven track record of delivering insights-driven recommendations
• Strong analytic, communications, organization, and problem-solving skills, with the ability to articulate complex ideas in a clear and concise manner
• Demonstrated success in translating insights into business and customer impact, with a focus on driving retention and engagement
• Strong financial and business acumen, with the ability to analyze data and make informed decisions
• High self-initiative, commitment, and follow-through, with a strong work ethic and attention to detail
• Excellent interpersonal, negotiation, and communication skills, with the ability to work effectively with all organizational levels
• Strong team player, able to build and leverage relationships across the organization

Preferred Qualifications

* Master's degree in a related field (e.g., marketing, business analytics, statistics)

• Experience working with data visualization tools and technologies (e.g., Tableau, Power BI)
• Familiarity with marketing automation platforms and customer relationship management (CRM) systems
• Certification in a related field (e.g., Google Analytics, HubSpot)

Skills and Competencies

To succeed in this role, you'll need to possess:

• Strong analytical and problem-solving skills, with the ability to analyze complex data sets and identify trends and insights
• Excellent communication and presentation skills, with the ability to articulate complex ideas in a clear and concise manner
• Strong business acumen, with the ability to analyze data and make informed decisions
• High self-initiative, commitment, and follow-through, with a strong work ethic and attention to detail
• Excellent interpersonal, negotiation, and communication skills, with the ability to work effectively with all organizational levels
• Strong team player, able to build and leverage relationships across the organization

Career Growth Opportunities and Learning Benefits

At arenaflex, we're committed to helping our teammates grow and develop their careers. As a Lead Customer Engagement Analyst, you'll have access to:

• Ongoing training and development opportunities, including workshops, webinars, and conferences
• Mentorship and coaching from experienced colleagues
• Opportunities to take on new challenges and responsibilities, with a focus on career growth and advancement
• A collaborative and supportive work environment, with a focus on teamwork and collaboration

Work Environment and Company Culture

arenaflex is a dynamic and fast-paced organization, with a focus on innovation and customer satisfaction. As a Lead Customer Engagement Analyst, you'll be part of a team that's passionate about delivering exceptional results and making a meaningful difference in people's lives. Our company culture is built on a foundation of:

• Collaboration and teamwork
• Innovation and creativity
• Customer satisfaction and engagement
• Continuous learning and development
• Diversity, equity, and inclusion

Compensation, Perks, and Benefits

arenaflex offers a competitive compensation package, including:

• A base salary range of $115,200 - $158,400 per year
• A bonus incentive plan, based on company and individual performance
• Comprehensive health benefits, including medical, dental, and vision coverage
• 401(k) retirement savings plan, with employer match
• Paid time off, holidays, volunteer time, and jury duty pay
• Recognition pay and tuition assistance
• Scholarships for eligible dependents
• Parental and caregiver leave
• Employee charity matching program
• Network Resource Groups (NRGs)
• Career development opportunities and ongoing training and development

Equal Opportunity Employer

arenaflex is an equal opportunity employer, committed to diversity, equity, and inclusion. We welcome applications from qualified candidates of all backgrounds, and are committed to creating a workplace that's inclusive and respectful of all individuals.

How to Apply

If you're a motivated and results-driven individual with a passion for customer engagement and analysis, we encourage you to apply for this exciting opportunity. Please submit your resume and a cover letter, outlining your experience and qualifications for the role. We look forward to hearing from you! Apply for this job