Senior Director, Customer Marketing & Stewardship – Driving Business Growth and Sustainability at arenaflex

At arenaflex, we're committed to refreshing the world and making a difference through our loved brands, done sustainably for a better shared future. As a Senior Director, Customer Marketing & Stewardship, you'll play a vital role in driving business growth and sustainability across our North America Operating Unit (NAOU) Marketing Teams. If you're passionate about marketing, brand management, and shopper engagement, this is an exciting opportunity to join our team and make a meaningful impact.

About arenaflex

arenaflex is a global beverage leader with a rich history of innovation and commitment to sustainability. Our portfolio represents over 250 products, including some of the most popular brands in the world. We're dedicated to refreshing the world and making a difference every day, and we're looking for talented individuals like you to join our team.

Job Summary

As a Senior Director, Customer Marketing & Stewardship, you'll be responsible for leading the narrative of how NAOU is building loved brands sustainably within retail channels and key bottler territories. You'll integrate shopper strategies from the ADUSA blueprint with Coca-Cola brand priorities to strategically plan and build digital programming that supports omni-channel execution and delivers system performance. This role requires a strong and diverse skillset in relevant areas, including analytical skills for data interpretation and strategy development, brand management, category management, omnichannel business planning, and retail media network experience.

Key Responsibilities

* Serve as the central point of ownership of Ahold Delhaize Shopper Marketing for 5 Divisions of Ahold Delhaize USA (ADUSA) – Giant Food, Giant/Martins, Stop & Shop, Hannaford, and Food Lion for DSD (direct store delivery store) & Warehouse

• Integrate shopper strategies from the ADUSA blueprint with Coca-Cola brand priorities to strategically plan and build digital programming that supports omni-channel execution and delivers system performance
• Collaborate with key CPG (consumer packaged goods) partners to develop and execute retail media plans and programs
• Lead the narrative of how NAOU is building loved brands sustainably within retail channels and key bottler territories
• Create quarterly stewardship templates to be used with National Retail Sales teams and key Franchise partners to tell the holistic narrative of how NAOU is building Loved Brands
• Produce summary content and steward team performance and updates for retail, marketing, and franchise performance routines

Requirements

* Bachelor's Degree Required, Master's preferred

• 12 years minimum experience in marketing, brand, shopper, and/or commerce
• Analytical skills for data interpretation and strategy development
• Brand Management (building and maintaining strong brand health)
• Category Management (managing product categories for optimal sales)
• Omnichannel Business Planning and Retail Media Network experience (performance optimization & negotiation)
• Financial, Revenue Growth Management (RGM), and P&L Acumen
• General Management Mindset
• Influencing without authority

What We Can Do for You

* Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world and we are always innovating.

• Expansive & Diverse Customers: We focus on a diversified and large range of customers each day.
• Critical experiences: We work as a global network with a wide range of cross-functional partners to step-change the way we refresh the world and make an impact every day.
• Skills: Brand Architecture, Brand Management, Brand Positioning, Brand Strategy, Channel Management, Collaborating for Value, Competitive Assessments, Consumer Segmentation, Creative Process, Digital Media Strategy, Leadership, Marketing Strategies, Media Planning, Negotiation, Portfolio Management, Problem Solving, Quantitative Research, Story Telling, Social Media Strategies, SWOT (strengths, weaknesses, opportunities, and threats) Analysis

Compensation and Benefits

* Pay Range: $175,000 - $201,000

• Base pay offered may vary depending on geography, job-related knowledge, skills, and experience.
• A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
• Annual Incentive Reference Value Percentage: 30
• Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Our Purpose and Growth Culture

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive, and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years.

Equal Opportunity Employer

arenaflex is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.

Why Join arenaflex?

* We believe a diverse, equitable, and inclusive workplace makes us a stronger and more innovative company.

• We support the financial and personal well-being of our employees.
• We empower each and every one of our employees across the globe to prioritize their career development by building capabilities, developing new skills, and leaning into new experiences.

How to Apply

If you're passionate about marketing, brand management, and shopper engagement, and you're looking for a challenging and rewarding role, apply now! Seize this opportunity to make a significant impact and take the first step towards a rewarding new role. Apply To This Job Apply for this job