Senior Account Executive, Digital
Job Description:
- Lead day-to-day management and implementation of client digital direct marketing fundraising programs
- Create and review strategies and annual plans with clients
- Develop online fundraising/advocacy/promotion plans with specific benchmarks and deliverables, including email newsletters and solicitations, fundraising appeals, social media, advocacy and advertising campaigns, website promotion and more
- Develop and nurture relationships with client, including frequent communication of progress via phone, email, written progress reports and on-site meetings
- Coordinate creative services, including writing/editing online fundraising copy, promotional copy and email newsletters and solicitations, and supervising production of design work
- Develop up-sell/cross-sell strategies
- Understand and present internal and industry benchmarking reports to clients
- Work with staff to manage various aspects of client work
- Demonstrate working knowledge of each area of agency’s resources
- Develop agency’s public presence by attending events, publishing white papers, speaking at workshops and getting to know leadership vendors and industry organizations
- Keep up to date on online fundraising and advocacy technology, nonprofit development, and commercial technology and techniques that can be applied to nonprofit development
- Participate in new business proposals and presentations
- Use and manage team within workflow tool to manage projects and communicate with the team
Requirements:
- A minimum of 7 years’ experience in one of the following areas of work: Advocacy, fundraising, digital project management, online marketing, direct response
- Demonstrated experience in managing a multi-faceted fundraising, advocacy, social media, or direct response program
- Experience with nonprofit fundraising and/or advocacy
- Technology-oriented, with the ability and desire to understand how online fundraising, marketing, and advocacy technology works
- Experience with Luminate, Every Action, Classy, Salsa, Salesforce Marketing Cloud, Engaging Networks or similar
- Basic HTML and other web tools experience
- Knowledge of Microsoft products (Word, Excel, PowerPoint)
Benefits:
- Health (multiple carrier options)
- Dental
- Life Insurance
- Short and Long-Term Disability
- Employee Assistance Program (EAP)
- employer-matching FSA dollars
- 35% employer share of cost for dependent health insurance
- Vision, Medical & Dependent Care FSA
- Commuter benefits
- Pet Care Plan
- 401(k) with automatic employer-sponsored contributions equal to 3%
- Equalized profit sharing
- Paid Time Off, including: 13 company holidays
- Early release every Friday and on days preceding company holidays
- Vacation time – starting at 15 days per year (increases over tenure)
- Sick Leave – 1 day per month
- Personal time – 3 days per year
- Paid Parental Leave – 8 weeks
- Volunteer Leave – 3 days per year
- Philanthropic Fund with corporate match for employee charitable contributions
- Access to industry conferences & professional development opportunities
- Remote-first work environment with access to offices for local staff (Berkeley | DC)
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