Experienced Customer Marketing Manager – Building Meaningful Customer Relationships and Driving Growth at arenaflex

Are you a customer marketing expert with a passion for building strong relationships and driving growth? Do you thrive in a fast-paced environment working with larger customer accounts and collaborating across teams to elevate the customer experience? If so, we want to hear from you! At arenaflex, we're on a mission to revolutionize the way businesses communicate, learn, and work. Our AI-powered frontline employee experience platform gives business leaders and frontline teams the performance tools they need to succeed. With 350+ companies around the world trusting us to improve operational consistency and agility, get real-time visibility into multi-location business execution, and improve customer experience, we're looking for a talented Customer Marketing Manager to join our team in New York City.

About arenaflex

arenaflex is an innovative company that's changing the game in the customer experience space. Our mobile app gives businesses the tools they need to communicate, learn, and work – all in one place. With streamlined communications, mobile learning, and digitized task management, we drive operational excellence while drastically improving the frontline employee working experience. Our customers include some of the world's most recognizable brands, and we're committed to helping them succeed.

The Role

As our Customer Marketing Manager, you'll play a critical role in shaping and executing strategies that strengthen relationships with our retail customers, promote advocacy, and support upsell and cross-sell opportunities. You'll collaborate closely with Customer Success and Account Management teams to ensure that we're leveraging the marketing team to make every customer interaction and experience stronger.

Key Responsibilities

* Build and strengthen customer relationships by partnering with Customer Success and Account Management teams to design and implement tailored programs that enhance engagement and loyalty within larger customer accounts.

• Standardize approach for comms and engagement by collaborating with Customer Success team to define a standard approach for customer communication and engagement touch points. Help to train team up on best-in-class approach.
• Drive upsell and cross-sell initiatives by partnering with Customer Success, Product Marketing, and Account Management to develop and execute strategic campaigns and promotions that address the unique needs of customers to support upsell and cross-sell opportunities.
• Organize customer events by planning and executing events (virtual or in-person) to connect customers, share best practices, and foster a strong community of advocates.
• Support customer advocacy by collaborating with customers to showcase their success through testimonials, case studies, and speaking opportunities, amplifying their voices as champions of our solutions.
• Metrics & performance by defining and tracking key metrics for customer marketing, including adoption rates, satisfaction scores, retention, and growth in partnership with the Customer Success teams. Use data-driven insights to continuously optimize the customer experience.
• Enhance the voice of the customer program by leveraging customer insights and feedback to drive product improvements and refine strategies, ensuring we remain aligned with the needs of enterprise customers.

What You'll Bring

* Proven experience in customer marketing or customer success at a SaaS company, ideally working with enterprise-level customers.

• Customer-obsessed mindset, with a deep understanding of customer needs and a passion for delivering exceptional experiences.
• Strong understanding of the needs and challenges of larger customer accounts, with the ability to develop tailored strategies to address them.
• Experience collaborating across Customer Success, Account Management, and Product teams to deliver results.
• Exceptional communication and organizational skills, with a track record of executing successful campaigns and events.
• Demonstrated success in driving upsell, cross-sell, and advocacy initiatives within a software or SaaS environment.
• Customer-centric mindset with a passion for creating exceptional experiences and building long-term relationships.

What We Offer

* Competitive salary range: $120,000 - $150,000 per year

• Comprehensive benefits package, including medical, dental, and vision coverage, as well as a 401(k) plan with company match
• Generous PTO policy, including 20 days PTO + 8 public holidays (plus 3 floating holidays to choose from)
• Opportunities for professional growth and development, including regular training and coaching
• Collaborative and dynamic work environment with a team of passionate and dedicated professionals
• Access to cutting-edge technology and tools to help you succeed in your role
• Recognition and rewards for outstanding performance and contributions to the team

Why Join arenaflex?

* Be part of a fast-growing company that's changing the game in the customer experience space

• Collaborate with a talented team of professionals who are passionate about delivering exceptional customer experiences
• Work with a diverse range of customers, from small businesses to large enterprises
• Develop your skills and expertise in customer marketing and customer success
• Enjoy a comprehensive benefits package and competitive salary range
• Make a real impact on the success of our customers and the growth of our company

How to Apply

If you're a customer marketing expert with a passion for building strong relationships and driving growth, we want to hear from you! Please submit your resume and a cover letter explaining why you're the perfect fit for this role. We can't wait to hear from you!

Equal Opportunity Employer

arenaflex is an equal opportunity employer that values diversity and inclusion. We are committed to equal employment opportunities and we want to ensure that our recruitment process is accessible to everyone. If you have a disability or additional need that requires reasonable accommodations during the process, please do not hesitate to let us know. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. Apply for this job