Social Media Manager Needed - LA Based

We’re seeking a highly skilled, full-time or part-time Social Media Manager who must be based in Los Angeles. This is not an influencer or “personal brand” role — we are looking for a true professional with deep strategic expertise, not just a large following. You will own the end-to-end social media presence for our brand, driving measurable growth, engagement, and business results across Instagram, TikTok, LinkedIn, X, Threads, and YouTube. You must be able to think like a marketer, create scroll-stopping content, analyze performance in real time, and stay ahead of platform algorithm changes — especially those relevant to the LA market and local trends. This role may involve occasional in-person collaboration, local events, or on-location content shoots in the Los Angeles area. Key Responsibilities - Develop and execute a comprehensive, data-driven social media strategy tailored to our brand voice and business goals. - Create, schedule, and optimize high-quality content (photos, videos, Reels, Stories, carousels, etc.) that resonates with our target audience. - Manage daily community engagement, comments, DMs, and influencer/partner relationships. - Monitor analytics, report on KPIs (reach, engagement, conversions, ROI), and continuously optimize campaigns. - Stay current on LA-specific trends, local events, and platform updates to keep our brand culturally relevant. - Collaborate with our creative and marketing team on campaigns, product launches, and seasonal initiatives. Requirements - Must live in the Greater Los Angeles area (reliable transportation and ability to attend occasional in-person meetings or shoots is a plus). - 3+ years of professional social media management experience for brands or agencies (not just managing your own accounts). - Demonstrated expertise in content strategy, copywriting, visual storytelling, and performance marketing. - Advanced knowledge of social media tools (Meta Business Suite, TikTok Creative Center, Hootsuite/Later, Canva, CapCut, Google Analytics, etc.). - Strong portfolio with measurable results — we care about engagement rates, follower growth, lead generation, and sales impact, not vanity metrics. - Excellent written and verbal communication skills. - Self-starter who can work independently while hitting deadlines. How to Apply – Proof of Work Required To be considered, your proposal must include the following (applications without these items will be automatically declined): A short cover letter (2–3 paragraphs max) telling us: - Why you’re the right LA-based expert for this role. - One specific campaign or account you managed that you’re most proud of and why. Proof of work – Provide direct links or attachments for 3–5 examples of your best work. These must include: - Links to social media accounts/profiles you have managed (or managed campaigns on). - Case studies or before/after reports showing key metrics (e.g., “Grew Instagram from 8K to 45K followers in 7 months with 4.8% average engagement rate” or “Drove 320 qualified leads via TikTok campaign”). - Screenshots of analytics dashboards, content calendars, or campaign results are highly encouraged. Your desired hourly rate or monthly retainer (we are flexible based on experience and scope). Only serious, LA-local candidates with verifiable expertise will be considered. Top applicants will be invited for a quick video call. Apply tot his job Apply To this Job