Social Media & Marketing Lead
A Girl In is a womenswear brand based in Austin, Texas, launching this summer. Vintage-inspired and designed for the traveling girl, each collection is built around a destination — shifting cities, moods, and versions of her. The first collection is “A Girl in Austin,” followed by “A Girl in Love” and “A Girl in New York.” At A Girl In, we believe we travel to find a version of ourselves we haven’t met yet. The brand lives in the space between where you are and where you’re going. She is grounded, present, feminine, and in motion — whimsical, a little wild, drawn forward by instinct and always on the move. Role Description This is a part-time, Austin-based role for a Social media & Marketing Lead. You will work closely with the founder to build and grow the brand across social and marketing as we launch. You will:
- Own and execute Instagram and TikTok content
- Plan, shoot, and edit content (Reels, posts, stories)
- Help define brand voice and storytelling
- Support photoshoots, influencer outreach, and events
- Bring ideas and take initiative
⸻ What We’re Looking For
- Strong visual taste and understanding of fashion/content
- Comfortable creating and editing content
- Self-directed and organized
- Interested in building a brand from the ground up
- Based in Austin (UT students encouraged)
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