Performance Marketing Expert (Meta Ads) – Creative Testing + Scaling (Advance Ad Management)
I’m looking for a high-level performance marketer who specializes in Facebook/Instagram ads and understands creative testing, not just ad setup. This is NOT a basic ads management role. I need someone who can think strategically and help build a system to test, identify, and scale winning creatives. Scope: - Build and manage Meta ad campaigns (Facebook/Instagram) - Develop structured creative testing (multiple angles, hooks, variations) - Identify winning creatives and scale them - Optimize for leads and conversions (not vanity metrics) - Work with funnels (GoHighLevel or similar) Initial Plan: - Start with 6–8 creatives focused on one core offer - Test quickly, kill losers, and iterate weekly - Expand into more variations and scaling once winners are identified What I’m looking for: - Proven experience running and scaling Meta ad campaigns - Strong understanding of direct response marketing - Ability to think in terms of cost per lead, conversions, and ROI - Experience with creative testing frameworks (not just boosting posts) Please include: - Examples of campaigns you’ve run - Results (CPL, CPA, ROAS, etc.) - Your approach to testing creatives and scaling winners If this is a good fit, I’m looking for a long-term relationship. Apply tot his job Apply To this Job